Owned media construction / operation

Acquire a wider range of customers and increase fans

December 16, 2020 May 27, 2022

Do you have such a problem?

There is a main site, but I want to cut it by separating it by service or product

I want to create more deep content for fans

I want to approach the potentials that lead to the service

There is a service that I want to promote, but I do not know which method is optimized

There is a main site, but I want to cut it by separating it by service or product
I want to create more deep content for fans
I want to approach the potentials that lead to the service
There is a service that I want to promote, but I do not know which method is optimized

In addition,

we will

solve and improve the problem , including concerns
Please leave it to our SEO consulting

inquiry

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OWNED Media

What is owned media?

If you already have a main site,
there are many cuts to attract customers, and when you are wondering how to make a site,
one other than direct marketing methods by SNS and ads
are onown. There is media construction.
By preparing separately from the main site,
it is possible to increase the range of customers without breaking the image, and
there are various ways to use the top search with the main site.

What is the need for owned media?

Acquisition of customers that could not be obtained	You can approach new customers that you already have to try on the site you already have to try, but unlike ads, we will deliver information in a PUSH type, but in a PULL -type natural form. Because you can, you can increase the range of customers to the main site without discomfort.
Become a future asset	It is the same as the main site, but you can stock good content, unlike advertising that is temporarily effective. Unlike the Wand Media (SNS, etc.), if the system is prepared, the management will be small, Google will continue to evaluate, and you can continue to have contact with users.
High cost effect	It is difficult to compare with other companies' pages or to acquire the potential, but if you use it as a media site, you will become a fan of that site and continue to select it. It is possible to widely acquire the potential and potential.

If you are worried that there is no way to increase the number of customers any more,

it is necessary to build owned media, unlike ads and SNS

Feature

Features of owned media construction

New customer base

The new customer base that I had never imagined was derived from keywords, users' movements, competition surveys, etc. with my own analytical power. Even if you do not have a clear aim, we will find a strategy to find out, so please leave it with confidence.

Corresponding to various situations

There are various reasons for having owned media. We will propose a structure of site construction according to your promotional purposes, such as the cuts for potential layers and content for the manifested layer to increase repeaters.

It leads to improvement of CPA

We also provide content marketing services, so we can clearly propose what kind of content will be received by a new customer base. By becoming a fan of users who seek it with the presence of high -quality content, it will naturally lead to a contract. Unlike content and marketing, we will help you build a site from scratch.

You can manage your own in -house

Unlike listing advertisements that are completely managed, you can check yourself, as it is your site, what kind of situation is, whether the number of customers is increasing or decreasing. It is different from a dealer who has any distrust to hide.

Inquiries by phone

0120-407-624

Reception: Weekdays AM10: 00 -PM7: 00

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Flow

Owned media construction
overall flow

We will support the completion of owned media with the initial measure. We will analyze the site what kind of customer base is currently available, and after clarifying the target, we aim to complete it while discussing with customers to see what concept site to aim for them.

By continuing consulting as an option, we will support you so that you can attract customers while turning PDCA as an operation measure.

To SEO consulting and
● Initial measures	Strategic planning	Hearing We will ask you about past measures, current issues, requests, business strategies, and provide prior materials to organize the necessary information to consider the service strategy.
		Competition survey / site diagnosis Check out the competitors' ranking and countermeasures, and clarify the market that affects the service strategy. We will diagnose whether the site you want to rank is a site format that is suitable for rising SEO, or if you have reduced the penalty or evaluation. ( * Diagnosis content varies depending on the service)
		Persona Customer Journey Create a user's image (Persona) according to the goal, and assume specific targets. The actions, thoughts, and emotions for the set persona are summarized in chronological order. It clearly expresses sites from potential customers to PV and Persona touch points.
		Concept setting Clarify what you want to convey through content and set the concept.
		Annual schedule We will set a schedule according to the goal according to the contract period.
	execution	Site design instructions In order to make a site evaluated by Google search engines, we will present it mainly from the following perspective. ・ SEO optimization with information structure ・ SEO optimization in the system part ・ SEO optimization in coding ・ SEO optimization in UI and UX ・ SEO optimization of content
		option - Content production Sudden rankings and decreased displays may be penalty. We will find the cause of the penalty from a detailed site survey and provide solutions. - Listing / SNS advertising operation agency This is an optional service that offers the maximum customer -attracting effect by consultants who are familiar with the merits and demerits of SEO measures and listing measures, and use both parties properly according to the purpose of this time. - Site construction The team of web marketer consultant sites will be united, and we will create a higher -ranking site that reflects each specialty.
		Premium domain selection Taking advantage of the domain selection that has been cultivated over many years, we provide domains for high -quality owned media with high authority and reliable. Even if the owner changes, the evaluation of the domain is inherited, and the purchase cost is naturally high, but if the former owner operated as a site, the ranking of Google is high, the ranking after replacing the content. The rise speed is overwhelmingly faster than the new domain.

Initial measures

To SEO consulting and
● Initial measures	Strategic planning	Hearing ask you about past measures, current issues, requests, business strategies, and provide prior materials to organize the necessary information to consider the service strategy.
		Competition survey / site diagnosis Check out the competitors' ranking and countermeasures, and clarify the market that affects the service strategy. We will diagnose whether the site you want to rank is a site format that is suitable for rising SEO, or if you have reduced the penalty or evaluation. ( * Diagnosis content varies depending on the service)
		Persona Customer Journey Create a user's image (Persona) according to the goal, and assume specific targets. The actions, thoughts, and emotions for the set persona are summarized in chronological order. It clearly expresses sites from potential customers to PV and Persona touch points.
		Concept setting Clarify what you want to convey through content and set the concept.
		Annual schedule We will set a schedule according to the goal according to the contract period.
	execution	Site design instructions In order to make a site evaluated by Google search engines, we will present it mainly from the following perspective. ・ SEO optimization in information structure ・ SEO optimization in system parts ・ SEO optimization in coding ・ UI, SEO optimization in UX ・ SEO optimization of content
		option Content production / listing / SNS advertising operation / site construction - Content production Sudden rankings and decreased displays may be penalty. We will find the cause of the penalty from a detailed site survey and provide solutions. - Listing / SNS advertising operation agency This is an optional service that offers the maximum customer -attracting effect by consultants who are familiar with the merits and demerits of SEO measures and listing measures, and use both parties properly according to the purpose of this time. - Site construction The team of web marketer consultant sites will be united, and we will create a higher -ranking site that reflects each specialty.
		Premium domain selection Taking advantage of the domain selection that has been cultivated over many years, we provide domains for high -quality owned media with high authority and reliable. Even if the owner changes, the evaluation of the domain is inherited, and the purchase cost is naturally high, but if the former owner operated as a site, the ranking of Google is high, the ranking after replacing the content. The rise speed is overwhelmingly faster than the new domain.

FAQ

Frequently Asked Questions

We answer frequently inquired contents, so
please check before you contact us.

Q	I am worried about the operation after the construction of owned media. Can you consult after construction?
A	Yes, possible. We also offer SEO consulting services and web consulting services, so we will continue to provide continuous support even after the own release of owned media, using that service. In addition, the consultant in charge is the same as when building an owned media, so you can start operation without extra takeover or meeting.
Q	I haven't decided to launch an owned media yet, can I hear the story?
A	Of course it is possible. You can also diagnose whether you really need owned media and how much competition measures are needed. Please feel free to contact us first.
Q	How long does it take to build an owned media?
A	The production period varies depending on the size and type of the site. With a basic corporate site, an owned media with basic SEO measures will be completed in about three or four months.
Q	I'm thinking about the renewal of owned media. Can you respond?
A	I think that the renewal may be the transition from other CMS and the theme change, but basically you can support it.