May 12, 2022 Penalty , backlink , SEO measures , marketing
Hello. It is cold water.
It's hot every day and it's hard. My hometown is Tohoku, but I don't think it was so hot.
Tokyo, Panay! That's right.
This time, the site we picked up our own,
It is the purpose of blurring and sending SEO -like improvements without permission.
I hope that you will refer to where there is a SEO improvement on the site.
Example 1, Example of a certain real estate site
In recent years, for companies that operate the real estate industry, even in rental and buying and selling
Isn't the inquiry from the site important?
Not only registering property information on a major real estate information portal site,
We often see those that post property information on the official website.
In the case of real estate, there are many users who decide in some fixed places, such as along the line or area.
For example, we are in Shibuya. If I were looking for a rental apartment
For commuting, search for "Shibuya rental" or "Shibuya apartment is cheap".
And after all, there are many real estate sites that are being taken with such keywords.
I will give an example of a real estate company X as a site analysis.
(X is not the initial of the company, so don't do it!)
Mr. X has an official website and a site that handles higher -quality properties than officials in another domain.
Both sites simply post the property information, and users can make inquiries.
It is common.
Regarding internal measures, titles, descriptions, and keywords are firmly included.
The embedded keywords are also posted on the property information, and there is no problem.
In fact, the information is posted on the property information in terms of template, so more sentences.
I feel that it is not possible to embed. 。 。
Let's take a look at external measures.
Oh, it's hard!
Regarding external measures, we had a little worrisome measure.
・ Links from unrelated sites
(Linking from a lunch column site and a cute miscellaneous goods column site.
It has nothing to do with lunch or cute miscellaneous goods. )
・ Furthermore, the link is the word salad link
("How about real estate even though it is a site for lunch?
After all, lunch in Shibuya is good! "
It is something that links are posted unnaturally in the text).
This word salad is especially unnatural, so it's easy to keep an eye on Google.
At present, it seems that many links are displayed in a pretty good ranking,
If you are taking such measures, the next penguin update
I feel like it will fall soon after receiving a spam certification. 。 。
The more real estate sites that post property information in a template,
There are aspects that have to rely on the power of external measures.
I think that external measures, such as such a rough thing, will lower the ranking!