[UI/UX is important] The postponed core web vital (Google Page Experience Update) started gradually from mid -June 2021

August 2, 2021 May 12, 2022 Usability , Mobile Friendly , Core Web Vital , Google Algorithm Update Information , Google Update / Floating Information

Page Experience Signal announced that Google Official will be introduced in May 2020. Some measures such as mobile -friendly and HTTPS were said to be important in that signal. On the other hand, as a completely new element, the evaluation criteria of core web vitals have been announced. Originally, the page Experience Update was scheduled to be activated in May 2021, but it started a little later in mid -June 2021. We plan to completely incorporate it at the end of August. In this article, I will explain what kind of update is while explaining measures and improvements mainly for core web vitals.

What is page Experience Update? Explains what evaluation will be added.

First, Page Experience is one of the algorithms in which Google is reflected in the search results in the search results that the basic policy of "creating pages in consideration of the convenience of users, not search engines." is. The following is listed below, but if you have taken SEO measures, I think some are already familiar.

Mobile friendly
Safe browsing
Https
There is no interstacle that hinders access to content
Core web vital

I will explain each one easily.

Mobile friendly

An algorithm implemented worldwide in 2015. Due to the spread of smartphones, the ranking will be reduced if the site is not displayed on the smartphone when viewing the site.

Safe browsing

Check if the page contains malicious content such as malware or unauthorized content.

Https

By operating the URL in HTTPS instead of HTTP, whether or not SSL is converted leads to evaluation.

There is no interstacle that hinders access to content

If you display a pop -up that covers the screen while the page is transitioned or while browsing, the rating will be low because the convenience is low.

Did you understand Google's intentions, which are all evaluating sites that make users easier to browse the sites? Then, I will explain what parts of the core web vitals added to the page Experience Update evaluate.

Specific contents and measures of the core web vital that started this time

Core web vital is simply summarized

LCP (drawing the largest content)
FID (initial input delay)
CLS (accumulated layout change)

It is diagnosed and evaluated whether the standard value is cleared in the three elements.

Quoted source: https://web.dev/vitals/#core- Web-

The drawing of the maximum content in the page is displayed in a stress -free time, the reaction is good when the user takes action on the page first, and the layout is shifted while there is no user operation once it is displayed. A site that is not a site is a site where Google is now the most convenient user's convenience.

Especially aware is UI/UX. By improving the UI (user interface), which is a contact surface with users, it will be a page that can be seen at a glance, and the user's experience of seeing the site, UX (user experience), is more convenient to use. In addition to Google's evaluation, user rating increases.

Google has made it possible to check user experience on search console, as the number of sites increases. While checking that, if you proceed with the site improvement right now, it will be in time until August, which is completely completed, and you will be evaluated for the next update.

If you can't afford it or know what's wrong on your site, please contact the SEO STYLE consultant. We have a small analysis to support the improvement of the site, as well as a free site diagnosis, so please feel free to contact us.

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Usability , mobile friendly , core web vital , Google algorithm update information , Google update / fluctuation information

Posted by LSD_ADMIN