[SEO ranking drop] Causes of penalty
May 12, 2022 Penalty , technical SEO , underlink , external measures
Watch out for the penalty
The most important thing to be aware of when taking SEO measures is penalty.
It's very disappointing to take measures to raise the ranking, but it's very disappointing that you'll be penalized ... First of all, I want to say that I want to get the results quickly, but I go carefully and slowly get results. Let's say!
There are two types of penalty: manual penalty and automatic penalty. Here are some of the causes and how to deal with them.
Manual penalty
A manual penalty means that Google is informed that "something is wrong but is it okay?
Main cause
- There is an unnatural link (excessive SEO)
- Too packed in keywords
- Content with thin content (not worth it as a site)
- Hacked
- Unauthorized redirect
- with spam
...
These do not fall rapidly quickly. See another article for the solution.
Automatic penalty
As for automatic penalty, as the name suggests, the search engine is automatically judged, so we will not be notified. The point is that it's dangerous without knowing! So I can't check what's the cause ...
How to check automatic penalty
The cause is unknown, but you can find it.
- The number of accesses and rankings has dropped extremely
- If you search for your site name, it will not come out
- A new page is not indexed
Be careful if there is such a thing!