There are a wide variety of tools used when investigating keywords, such as "Yahoo Promotional Ads" and "GoogleAdWords".
Therefore, if you start investigating keywords seriously, the procedure will be complicated because you have to summarize the information of multiple tools.
Under such circumstances, "Semrush" is a tool that allows you to check the ranking and volume at once !!There are three main things with this tool.
① Search volume and ranking can be taken at once
Semrush can be seen in the list of Organic search keywords, their ranking, search volume, target URLs, etc., which are ranked 20th to 20th in the target domain.
For example, let's take a look at our SEOSTYLE blog (https://www.seostyle.net/).
Focusing on particularly important parts in SEO.
First,
104Keywords → This is the number of keywords for Organic searches in the first to 20th place.
445TRAFFIC → This site is the number of search inflows that can be expected.
In addition, Organic Search Position is the Organic search list, search ranking, volume number, and corresponding URL.
Until now, the volume of the keyword was GoogleAdWords, the search ranking was used with other ranking sites, etc., and it was not possible to actually check which pages were up.
These time can be omitted by using Semrush.
② You can see the competition at a glance
Next, let's look at Competitors in the lower layer of Organicreserch.
Here, it displays which site the competition for this site.
I don't know if these sites are listed as Comtetitors, but
this accuracy is not far away, and it's not close?
In my sense, not all sites displayed on our sites and our sites are completely batting.
③ Understand the related words
Finally, let's look at the keyword items.
In this item, the item called Related Keywords is very effective.
Rankbrain is included in the ranking elements that goolge itself officially mentioned.
In other words, AI with the function of machine learning is treated as a relevant word for vague words and close meanings, and are involved in selecting search results.
For example, the word "stylish rental" can be called "designer apartment".
If such a relevant word is involved in Google's search ranking, you need to take measures.
Semrush gives these related words in bulk.
Please see below.
I tried Related Keywords for "SEO measures". As a result, there are many words that contain "SEO", but there are also words "the top search". These words are likely to notice and don't notice.
In this way, it is very convenient because it will give you a relevant word that you do not notice unexpectedly, and it will give you the number of volumes.
Above, it was three major features of Semrush.
it is unlikely that you can do anything else, such as what kind of listing advertisement the site is listing ads, or
By the way, there are three types: $ 69.95, $ 149.95, $ 549.95, as the price you care about.
The difference is determined by the number of results per report, the number of reports per day, and whether only single users are possible.
How was it?
In summary, it means that the data that could not be obtained without using multiple tools can now be extracted in bulk by Semrush.
If you have a long time to investigate the site or keyword survey, why not introduce Semrush?
Then next time.